Please carefully read the following directions.
You are required to answer all of the questions below.
Restate and number the questions. Each question should have at least 5 meaningful sentences that are professionally written.
Based on Ch 11
1. Late night Cable and Satellite TV have a lot of infomercials. With more and more people streaming video content on Amazon Prime, Disney, Netflix and Hulu, what do you think will happen to the future of infomercials?
2. How has marketing affected your life? Think about what have you bought as a result of marketing campaigns.
3. Look online and select a company that has engaged in unethical marketing and state what that company did that was considered unethical.
Based on Ch 12
4. What kind of pricing strategy did Disney use when it first released its Disney + Streaming Service,? Explain. (Please don’t guess, this is in the readings and points will be deducted if the chapter is not read.)
5. What kind of pricing strategy does Apple typically engage in with the new release of iPhones ? Explain. (Please don’t guess, this is in the readings and points will be deducted if the chapter is not read.)